Fireworks kicked off the Portland Rose Festival on Friday, May 26, at night, and people continued to throng to CityFair all weekend long to enjoy the carnival rides, games, music, and beer. Four days into the festivities, Rose Festival organizers report more people participating this year than in 2022.
In an email, Rich Jarvis, the public relations manager for the Portland Rose Festival Foundation, said, “Revenue for the entire 2022 Festival was down due to the weather-related issues, so the Rose Festival is hoping this year will be a positive impact on our comeback story.”
The Rose Festival has been trying to recover after canceling activities in 2020 and 2021 due to the COVID-19 epidemic.
Since its inception in 1907, the Portland Rose Festival has become one of the city’s most anticipated annual events. Now stretching over three weeks, it features competitions, a carnival, and numerous parades.
Jarvis said the Rose Festival could not provide exact attendance figures. Still, CityFair ticket redemptions showed attendees came from 41 states and three countries (Canada, China, and Ireland) during the inaugural weekend. Puerto Ricans and Mariana Islanders were also in attendance.
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According to Jarvis, the festival’s four-day earnings surpassed those of the opening weekend in 2022, and organizers hope this upward trend will continue over the next two weeks. The long-range outlook calls for nothing but sunshine and dry conditions.
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