In an interview with IndieWire, Deutch discusses her role as the "unlikable female heroine" in the online fame parody directed by Quinn Shephard and her hilariously unhinged performance

Quinn Shephard elected to stay behind the camera for her second feature, the internet parody "Not Okay," even though she appeared in her 2017 first movie, "Blame."

. Shephard's script for "Set It Up" immediately wowed the actress, because it gave her a fresh take on the "fascinating character" she relishes portrayin

As a writer, Quinn is exceptional. Incredibly tight for a screenplay, and full of gutsy choices, I was impressed by her work. Every last detail had been taken care of.

. A script like that makes you want to play the lead role in the film immediately. Deutch recently told IndieWire that her character, Danni Sanders, was one of her favorites to pla

According to an interview with IndieWire, Shephard said that Deutch was always her first option for the role and that she was really struck by the actress's willingness

Danni is eerily similar to Deutch's roles in "The Politician," Ryan Murphy's high school political comedy, in which she played a false cancer patient, and "Buffaloed," a scam-centric picture .

The film opens with a tongue-in-cheek content warning advising viewers that the film contains “flashing lights, themes of trauma, and an unlikable female protagonist.”